Search Director

                               

Division: Search (SEM/SEO)
Location: GroupM Search - Chicago, IL
Taleo ID: 7402
Job Type: Regular

                    


Description

 

When was the last time you had fun at work? It is a great time to join Catalyst Online. Get all the benefits of working with Fortune 1,000 clients in a small-agency environment. Not only do we take pride in what we do, we have fun. Your creativity and energy are what we need. Enjoy coming to work.
Catalyst, located in Newton, MA, New York City, NY, Seattle, WA, and Toronto, CA, is a leading search engine marketing firm with fifteen years of experience in the search industry. We are the search agency of record for many of the world's top companies, including P&G, Microsoft and Novartis. Catalyst is part of GroupM. GroupM is WPP’s consolidated media investment management operation, serving as the parent company including Maxus, MEC, MediaCom, Mindshare, Catalyst, Xaxis and M80. WPP is the world leader in marketing communications services, with 158,000 employees around the globe, www.wpp.com.
Catalyst has succeeded in building an energetic, positive and comfortable work environment that cultivates creativity and innovation. We are always looking to attract smart, hardworking professionals to drive business results for our clients. www.catalystsearchmarketing.com.

ORGANIC SEARCH / SEARCH ENGINE OPTIMIZATION (SEO) DIRECTOR

The Organic Search Director will provide team leadership and a passion for the discipline of organic search with a desire for operational excellence. The ideal candidate will have hands on experience in organic strategies, processes, analytics, a clear history of exceeding client goals and campaign KPIs. This individual will lead a small team of organic Search Managers and Specialists in the daily execution of search engine optimization (SEO) campaigns, as well as contributing to new product offerings.
 

ACCOUNT/CATEGORY MANAGEMENT Develop a strong understanding of the client’s products, competition, industry, marketing goals and objectives Provide guidance through strategic and tactical input to team members for successful execution of SEO campaigns Research performance and analytics data, and develop key insights for quarterly and annual business reviews Provide analysis, QA and insights for monthly reports Work closely with Account Directors for campaign alignment with client goals Work closely with Project Manager in developing campaign project plan and scope definition
 

TEAM MANAGEMENT Manage team in achieving all performance KPIs, including optimization and troubleshooting recommendations Coordinate strategies with internal teams (ADs, S&A, Paid) across multiple brands and business lines Review campaign hours to ensure that deliverable timelines are within the expected ranges Provide support and recognition for your team and effectively foster teamwork that drives motivation and retention Participate in the training, individual development, on-boarding and mentoring of staff Track team paid time off, and approve timesheets
 

ORGANIC SEARCH PRACTICE INNOVATION
Participate in team innovation meetings with creative input & task ownership Contribute to the development of new product offerings and practice innovations Contribute to corporate initiatives, automation projects, process changes, and roll-outs Develop tools to improve efficiencies and advance the practice Stay current with industry trends, best practices and discuss potential impacts with team on client work Periodically aid in creating new business presentations Create POVs, best practices and assist in developing key process documentation
 

SKILLS AND EXPERIENCE

5+ years of experience in organic search engine marketing, agency experience preferred

Ability to think strategically and drive solid results to grow the business

Proven team leadership and management experience

Strong data analytics and strategy background

Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork

Excellent interpersonal skills, and an eagerness to work as member of a team

Exceptional oral, written, presentation, and communication skills

Proficient in HTML, HTTP and with Google Analytics, Insights and Webmaster tools

High-level proficiency in Microsoft Office, particularly Excel and PowerPoint

4 year college degree or equivalent work experience required

Please send resumes to jasmine.thompson@groupm.com

                





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